From October 1, WhatsApp charges for every business reply. Read the migration playbook →

Platform — Contacts

The people behind the conversations

A transcript tells you what was said. A contact tells you who said it, what they asked last time, and how to reach them - built automatically from every conversation, on every channel.

Built without asking

Every conversation creates or updates a record. Nobody fills in a form and nobody imports a spreadsheet.

Returning visitors resolve

The same person across sessions, devices and channels lands on one record instead of scattering into anonymous fragments.

Context for whoever replies

Language, country, channel and prior questions are on the record, so a human follow-up is informed from the first line.

Portable by default

Export them, or sync them to your CRM. They are your customer relationships, not ours.

What teams build with it

Three jobs this does the day you turn it on.

01

Recognise the people who come back

Someone who asked about pricing last week and returns today is the same person, not a new session. The record carries what they asked before, so the second conversation starts further along.

02

One person, not four sessions

A visitor who starts on the website, follows up on WhatsApp and returns on their phone is one contact with one history, rather than four disconnected transcripts.

03

Know before you reply

Language, country, channel and everything they have asked before sit on the record, so whoever picks up the thread already knows who they are dealing with.

Where you set this up

The same build screen every feature is configured from — this row is the one you would touch.

build.supercognit.com
System prompt
You are the concierge for a 132-villa resort. Answer from the handbook, never invent a price…
Knowledge
handbook.pdfpricing.mdyourbrand.com
Tools
⚙ check_availability⚙ browser_task⚙ web_search
Channels
WidgetWhatsAppMCPTelegram
PublishNo code. No deploy step.

Under the hood

The details you will want before you commit.

CreatedAutomatically, from any conversation on any surface
CarriesConversation history, channel, language, country, first and last seen
MatchingReturning visitors and phone users resolve to the existing record
ExportYours to export, and syncable to Pipedrive or HubSpot
OwnershipContacts belong to the workspace, under your member roles

How it works

01

Publish an agent

Contacts start being created from the first conversation, with no setup.

02

Watch them fill in

Each return visit and each channel adds to the record rather than creating a new one.

03

Act on them

Follow up from the dashboard, export the list, or sync it into your CRM.

Frequently asked questions

A contact is anyone your agent has spoken to. A lead is a contact who cleared the bar you set - gave a name, a way to reach them, and a reason to follow up. Every lead is a contact; most contacts never become one.

No. Contacts live in your dashboard with their full history whether or not you connect one. If you do connect Pipedrive or HubSpot, they sync there as well.

They still get a record, keyed to the browser or the phone number that wrote in, so returning visitors are recognised even before they tell you their name.

Yes. Contacts belong to your workspace and you can remove them, which is what a deletion request under GDPR requires you to be able to do.

Ready to ship contacts?

Free for 7 days — publish your first product this week.

Start building